Saatchi & Saatchi Canada has created a funny print ad campaign for gas relief brand Gas-X.
The ads feature a deflated chicken and a head of cabbage that resemble balloons, with fart bubbles containing boxes of Gas-X medication placed at their ends. They are accompanied by the tagline “Enjoy the foods you love with less gas.”
Instead of going for bawdy frat boy humor, the agency opted for a more refined route, and the resulting ads get the message across succinctly and humorously.
[via Adeevee, images via Saatchi & Saatchi Canada]