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Swedish vodka brand Absolut—well-known for its creative campaigns—has produced yet another stunning ad for its latest product, Absolut Amber.
Part of an art series featuring artist impressions of its products, the new ad centers on a fascinating abstract 3D animation where a series of motion graphics come together to form wonderful shapes in bright colors.
Developed by Berlin-based visual art studio Zeitguised, the animation is meant to convey the spirit of Absolut Amber—it features morphing images of what look to be glass, wood and an orange liquid, which we assume is associate with its bottle, the oak barrels the vodka rested in and the vodka itself.
Watch the the striking 3D animated spot below.
[via Zeitguised]
Swedish vodka brand Absolut—well-known for its creative campaigns—has produced yet another stunning ad for its latest product, Absolut Amber.
Part of an art series featuring artist impressions of its products, the new ad centers on a fascinating abstract 3D animation where a series of motion graphics come together to form wonderful shapes in bright colors.
Developed by Berlin-based visual art studio Zeitguised, the animation is meant to convey the spirit of Absolut Amber—it features morphing images of what look to be glass, wood and an orange liquid, which we assume is associate with its bottle, the oak barrels the vodka rested in and the vodka itself.
Watch the the striking 3D animated spot below.
[via Zeitguised]