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To advertise for Studiosus, which is a “culture lover’s travel guide,” the ad agency McCann Germany has collaborated with Clément Briend to project faces from ancient civilizations onto trees.
Projected in Dusseldorf’s Hofgarten Park, each projected face is accompanied by a stone slab with the tagline, “Discover the World’s Faces—Studiosus.”
These large projections are works of art, allowing the viewers to reflect on humanity’s progress, while igniting the wanderlust within them.
Scroll down to watch how they executed this artistic ad campaign.
[via Media Bistro]
To advertise for Studiosus, which is a “culture lover’s travel guide,” the ad agency McCann Germany has collaborated with Clément Briend to project faces from ancient civilizations onto trees.
Projected in Dusseldorf’s Hofgarten Park, each projected face is accompanied by a stone slab with the tagline, “Discover the World’s Faces—Studiosus.”
These large projections are works of art, allowing the viewers to reflect on humanity’s progress, while igniting the wanderlust within them.
Scroll down to watch how they executed this artistic ad campaign.
[via Media Bistro]