The agency Ubi Bene has come up with a fun way to advertise for Paris’ Zoological Park, which will open on 12 April 2014.
The creatives placed open animal crates all around famous landmarks, creating the illusion that these animals are loose in the city. The opening date of the zoo was also printed on each crate.
Check out this fun installation below—if you would like to go to this zoo, you can purchase your tickets online here.
[via Golem 13]